arthur@clydestudio.fr
Balenciaga, Defender
Balenciaga, Defender

 3D CGI Film
We live in a world where car trips have replaced walking. Through his creation, Demna Gvasalia reinvents the tire and changes the game.
The Balenciaga® Defender is an all-terrain pair capable of tackling rock, ice, grass, while keeping the Balenciaga spirit.

Backstage & Stillframes
Unveiled at the Spring/Summer 2022 show, the Balenciaga® Defender is the new creation of Demna Gvasalia, Art Director of the brand since 2015. It follows the success of the unmissable Triple S as well as the Track.

Here some stillframes of the project.
Credits
Direction, Design, CGI & Production : Arthur Clyde Roger

Music : Tristan Kelo

About

Clyde Studio, founded by Arthur Clyde Roger, is a multi-disciplinary design studio focused on Art Direction, 3D design, and visual identity, providing an innovative and creative approach to each project.